Rockstar has rolled out a new GTA Online weekly update, and it marks the start of a much bigger push: a month-long celebration called the Business Rivalries event. Running alongside the usual weekly rotation of bonuses, discounts and vehicles, this Event Week spans September 3rd through 9th and sets the stage for weeks of business-focused rewards.
A Business Bonus Month, Four Ways
Rockstar hasn't run a dedicated business bonus month in a couple of years, and this one is structured to roll through GTA Online's core business types one at a time. Executives are up first this week, with Bikers taking the spotlight next week, followed by Gunrunning operations, and the event wrapping up with a focus on Nightclub Owners.
Players who complete at least one Weekly Challenge across the next three weeks will earn a free Penaud La Coureuse sports car. There's also a bonus for sticking around into the back half of the month — anyone who logs into GTA Online between September 24th and 30th will receive a complimentary HSW upgrade. On top of that, delivering Business Battle crates now guarantees a clothing drop, with players able to pick up the Six Figure Tee, Ride or Die Tee, Red and White Ammu-Nation Cap, or Bourgeoix Tee.
Kortz Center Heist Gets Fresh Targets
The Kortz Center Heist is getting a shake-up this week too. Rockstar has introduced new Primary Targets — Consumato, Stacks Study V, and Trust — while resetting the heist's first-completion bonus. Crews that manage a death-free run will also walk away with an extra GTA$400,000 on top of the standard payout.
This Week's Rotation
Beyond the headline event, the usual weekly staples are in place:
FIB Priority File: The Project Breakaway File, paying double as always.
Salvage Yard Robberies: The Duggan Robbery rewards a Pfister Astron, The Cargo Ship Robbery rewards an Ocelot Jugular, and The Gangbanger Robbery rewards a Canis Kamacho.
Podium Vehicle: The Declasse Impaler SZ ($1,280,000 at Southern San Andreas Super Autos) is up for grabs via the Casino's Lucky Wheel, and GTA+ members now get two spins every 24 hours instead of one.
Prize Ride Challenge: Placing in the top two of an LS Car Meet Race unlocks the Karin Woodlander ($1,611,000).
Premium Test Ride: The Declasse Vigero ZX Convertible, available for PS5, Xbox Series X/S and PC Enhanced players.
Test Track Vehicles: Lampadati Novak, Ocelot Jugular and Vapid Dominator GTX.
Luxury Autos (Rockford Hills): Benefactor LRC GT and Pfister X-treme.
Premium Deluxe Motorsport (Simeon's): Coil Cyclone, Dewbauchee Vagner, Grotti Cheetah, Karin 190z and Överflöd Entity XF.
Gun Van, Races and Discounts
This week's Gun Van is stocked with the Railgun, Grenade Launcher, Flare Gun, Knife and Stun Gun, along with Tear Gas, Molotovs and Sticky Bombs, plus the full lineup of body armor tiers — all discounted, with steeper cuts for GTA+ subscribers.
The Premium Race this week is Downtown Underground, the HSW Time Trial is East Vinewood, and the standard Time Trial is Up Chiliad.
On the discounts front, the Arcadius Business Center Executive Office is completely free this week. The Coil Cyclone II is cut by 70%, while a long list of vehicles — including the Coil Cyclone, Dewbauchee Vagner, Grotti Cheetah, Karin 190z, Lampadati Novak, Vapid Dominator GTX and more — are all 30% off.
Bonuses and the Weekly Challenge
GTA$ and RP bonuses this week include:
4x on Special Vehicle Work
3x on Community Mission Series
2x on Madrazo Hits
2x on Diamond Adversary Series
2x on Export Mixed Goods Missions (via the Executive Office Assistant)
2x speed on Staff Sourcing Special Cargo
The Weekly Challenge tasks players with earning GTA$1,000,000 from selling Special Cargo, which rewards that full GTA$1,000,000 alongside the Yeti x LS Customs Tracksuit.
With four business types set to rotate through bonus status over the coming weeks, this looks set to be one of GTA Online's more rewarding stretches in recent memory — and it's only just getting started.
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